Creative Social Media Specialist - Bali (Contract)

Join Expat. Roasters Indonesia as a Social Media Specialist and shape the digital voice of our premium coffee brand in Bali. We’re looking for a creative, data-driven, and commercially savvy professional to develop and execute a high-impact social media strategy that drives engagement, brand loyalty, and sales. This is a full-time, contract position based in Bali, offering a competitive salary of IDR 8,000,000 - 15,000,000 per month.

As a Social Media Specialist at Expat. Roasters Indonesia, you’ll be at the heart of our digital marketing efforts, working closely with our team to create compelling content, manage our social media channels, and analyze performance. You’ll have the opportunity to work with a passionate team in a vibrant, dynamic environment, and contribute to the growth of our beloved coffee brand.

If you’re a creative thinker with a keen eye for detail, a passion for coffee, and a desire to make a tangible impact on our business, we’d love to hear from you. Join us and help us brew up some amazing social media success in Bali!

📋 Tanggung Jawab Pekerjaan

• Develop and execute a comprehensive social media strategy for Expat. Roasters Indonesia, including content creation, scheduling, and performance analysis.
• Manage and grow our social media channels, including Instagram, Facebook, and LinkedIn, to increase engagement, reach, and followers.
• Create visually appealing and engaging content, such as images, videos, and graphics, using tools like Canva and Adobe Creative Suite.
• Monitor and analyze social media performance using analytics tools like Google Analytics and Hootsuite, to identify trends, opportunities, and areas for improvement.
• Collaborate with the marketing and sales teams to develop and implement social media campaigns that drive brand awareness, customer acquisition, and sales.
• Stay up-to-date with the latest social media trends, tools, and best practices, and apply this knowledge to our social media strategy.
• Manage our social media advertising campaigns, including budgeting, targeting, and optimization, to maximize ROI.
• Report on social media performance to stakeholders, including key metrics such as engagement rate, reach, and conversion rate.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Communications, or a related field.
• 2-5 years of experience in social media marketing, preferably in the food and beverage industry.
• Proven track record of developing and executing successful social media campaigns.
• Strong understanding of social media platforms, including Instagram, Facebook, and LinkedIn.
• Excellent written and verbal communication skills, with the ability to craft compelling, engaging content.
• Proficiency in using social media analytics tools, such as Google Analytics and Hootsuite.
• Ability to work collaboratively and effectively with cross-functional teams.
• Passion for coffee and a desire to work in a dynamic, fast-paced environment.

🛠️ Keahlian

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